Graphic Visualization: Telling Complex Stories through Simple Images
How We Perceive Information
A course by user59334 surname59334 , Presentation & Data Designer
Joined October 2011
Learn the techniques to present information in a simple and compelling way through visuals and infographics
About the video: How We Perceive Information
Overview
“In this lesson, I’m going to talk about how our human brain perceives and retains information, words, and images. ”
In this video lesson user59334 surname59334 addresses the topic: How We Perceive Information, which is part of the Domestika online course: Graphic Visualization: Telling Complex Stories through Simple Images. Learn the techniques to present information in a simple and compelling way through visuals and infographics.
Partial transcription of the video
“How we perceive information In this lesson, I'll talk about how our human brain receives and retains information. We only capture a small part of the whole frame, and this can vary from one person to another. That's why before we start designing, it's important to understand how our brain works so you can predict and control what's in this frame. First of all, we understand images faster than words. Our brain processes visual information 15 times faster than text. If you see this example, which part do you understand better and which is more memorable? Both have the same information but you...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Graphic Visualization: Telling Complex Stories through Simple Images
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Category
Design -
Areas
Communication, Design Management, Graphic Design, Infographics, Information Design, Marketing, Presentation Design
A course by user59334 surname59334
Katya Kovalenko worked in advertising for nearly a decade before she embarked on what she calls “a quiet revolution.” After reading “Quiet” by Susan Cain, her notion of communication completely shifted. It led her to create Quiet Studio, which focuses on communicating in a more subtle and personal way.
As presentation and data designer at Quiet Studio, she creates presentations, infographics, and brand identities for businesses. She has worked with numerous brands and organizations like Meom, Article Group, Interesting Development, and Chelsea & Co.
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