On-page SEO for Beginners: Optimize Your Website

A course by user8099983 surname8099983 , Performance Marketing Manager

Performance Marketing Manager. Amsterdam, Netherlands.
Joined July 2021

Boost your website’s organic visibility by learning techniques to optimize long form content and product pages, and track your performances through SEO KPIs

90% positive reviews (29)
1,386 students
Audio: English
English · Spanish · Portuguese · German · French · Italian · Polish · Dutch

Boost your website’s organic visibility by learning techniques to optimize long form content and product pages, and track your performances through SEO KPIs

With so much content available online, it is essential to position your website in the top results on Google and other search engines to stay competitive. SEO optimization is a key part of that process. During his career, performance marketing manager Dimitri Prosvirin has built and managed SEO, CRO, and web content teams around the world covering projects for dozens of markets.

In this online course, he teaches you the foundations of on-site optimization to help you position your site in Google's Top 10 search results. Discover best practices for SEO, from KPI and performance tracking to search volume analysis, to increase your visibility online.

Read more ↓

What will you learn in this online course?

15 lessons & 14 downloads

Marketing Strategy
6 minutes, 8 seconds
Search Engines in Daily Life
2 minutes, 10 seconds
How a Search Engine Works
6 minutes, 19 seconds
Evolutions
4 minutes, 42 seconds
Case Study Presentation
2 minutes, 32 seconds
Keywords 1
18 minutes, 7 seconds
  • 90% positive reviews (29)
  • 1,386 students
  • 15 lessons (1h 56m)
  • 14 additional resources (1 files)
  • Online and at your own pace
  • Available on the app
  • Audio: English
  • English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
  • Level: Beginner
  • Unlimited access forever

What is this course's project?

Use SEO techniques to improve a website's search engine rankings, using both free and affordable tools.

Who is this online course for?

This course is for anyone who wants to learn the essentials of on-page SEO to boost the visibility of their website.

Requirements and materials

No previous experience is required.

In terms of materials, you will need access to:


    ⦁ SERanking Tool (free and paid version)
    ⦁ MIRO
    ⦁ Google Docs, Sheets
    ⦁ CMS - Squarespace
    ⦁ Chrome SEO AddOns
    ⦁ Live website examples

Reviews

1,386 Students
29 Reviews
90% Positive ratings

user8099983 surname8099983

Teacher Plus
Performance Marketing Manager

Dimitri Prosvirin is a performance marketing manager from Estonia. He studied international business administration at Estonian business school and, during his final year, worked for a Swedish company focused on online affiliate marketing. There he learned about search engines and the value of websites for customer acquisition.

Since then, he’s spent the last 15 years expanding his knowledge of SEO, performance marketing, and people management. He’s worked in countries around the world, including the Philippines and Malta, where he was an SEO manager for iGaming and sportsbook operators. Since 2016, Dimitri has been living in Amsterdam, leading a team of highly-skilled SEO professionals at Uber.


Content

  • U1

    Introduction

    • About Me
    • Influences
  • U2

    The Foundations of SEO

    • Marketing Strategy
    • Search Engines in Daily Life
    • How a Search Engine Works
    • Evolutions
  • U3

    SEO Optimization

    • Case Study Presentation
    • Keywords 1
    • Keywords 2
    • Optimizing Long-Form Content 1
    • Optimizing Long-Form Content 2
    • Optimizing a Product Page
  • U4

    SEO Performance Tracking and KPIs

    • Domain Name and Home Page
    • Optimizing Website Navigation
    • Keyword Position Tracking
  • FP

    Final project

    • On-page SEO for Beginners: Optimize Your Website

What to expect from a Domestika course

  • Learn at your own pace

    Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.

  • Learn from the best professionals

    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Meet expert teachers

    Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

  • Certificates
    Plus

    If you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

  • Get front-row seats

    Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

  • Share knowledge and ideas

    Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.

  • Connect with a global creative community

    The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

  • Watch professionally produced courses

    Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.


FAQs

Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.

All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.

You can redeem the course you received by accessing the redeeming page and entering your gift code.

If you're a Plus member, when you complete a course you've purchased, you'll instantly get your personalized certificate. You can see all your certificates in the Certificates section of your profile. You can download your certificates as PDFs and share the link online. Learn more about certificates.
On-page SEO for Beginners: Optimize Your Website. Marketing, and Business course by user8099983 surname8099983

On-page SEO for Beginners: Optimize Your Website

A course by user8099983 surname8099983
Performance Marketing Manager. Amsterdam, Netherlands.
Joined July 2021
  • 90% positive reviews (29)
  • 1,386 students