UX UI Design for Landing Pages: Tell an Original Story
Contrast, visual balance and the 3 second rule
A course by user9938249 surname9938249 , Design Director
Joined February 2022
Learn the ins and outs of Figma to create a landing page that connects with users through storytelling
Joined February 2022
About the video: Contrast, visual balance and the 3 second rule
Overview
“Finally, we are going to analyze the role that contrast and balance play in the navigation of a landing page. We will also see how to use the 3-second rule to our advantage.”
In this video lesson user9938249 surname9938249 addresses the topic: Contrast, visual balance and the 3 second rule, which is part of the Domestika online course: UX UI Design for Landing Pages: Tell an Original Story. Learn the ins and outs of Figma to create a landing page that connects with users through storytelling.
Partial transcription of the video
“Contrast, visual balance and the three-second rule We have reached the last lesson of the unit. in which we are going to talk on contrast, visual balance and the three second rule. Contrast is one of the most used tools among designers that help guide the user's attention in specific sections of a web page. Let's see some examples how contrast is used visually. Here we have three different types of contrast. First we have the contrast using size. Even if the user does not want to, he will concentrate his attention at the top right of this group. Intuitively we always, every time we find an ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: UX UI Design for Landing Pages: Tell an Original Story
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Category
Web & App Design -
Areas
UX / UI, Web Design
A course by user9938249 surname9938249
Juan Mora is a design director at Hook Studios, a digital agency in California, USA. Throughout his career, he has had the opportunity to create everything from web pages to augmented reality experiences with brands like Rappi and Google.
He currently helps his team in the development of interactive projects and graphic design for the likes of YouTube and Amazon. His work has also been recognized on various occasions by Awwwards and FWA.
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